Clare's EDC blog » Kozinets https://edc15.education.ed.ac.uk/champton Just another Education and digital culture 2015 site Sun, 19 Apr 2015 11:09:12 +0000 en-US hourly 1 https://wordpress.org/?v=4.2.38 Walther (1997) suggests that we can understand much of online community behaviour by referencing the ‘anticipated future interaction’ of participants (Kozinets, 2010) https://edc15.education.ed.ac.uk/champton/2015/02/09/walther-1997-suggests-that-we-can-understand-much-of-online-community-behaviour-by-referencing-the-anticipated-future-interaction-of-participants-kozinets-2010/ https://edc15.education.ed.ac.uk/champton/2015/02/09/walther-1997-suggests-that-we-can-understand-much-of-online-community-behaviour-by-referencing-the-anticipated-future-interaction-of-participants-kozinets-2010/#comments Mon, 09 Feb 2015 02:11:35 +0000 http://edc15.education.ed.ac.uk/champton/?p=350 If participants believe that their interaction is going to be limited and will not result in future interactions, then their relations tend to be more task-oriented. If, however, a future interaction is anticipated, participants will act in a friendlier way, be more cooperative, self-disclose, and generally engage in socially positive communications.

 

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